“Meed Beatz” by “Pull Up Prod” is a track that calls out musically before you even get to consider the depth of the underlying concept. The vibe is on point, the production is creative and crisp, and there’s a minimalist feel to it in some ways but every element involved undoubtedly works to build upon the inherent uniqueness of the soundscape. In addition, the opening vocal melody adds a level of soul, this section has a higher end to it and the contrast works beautifully alongside the smooth and modern sound of the music.
On top of everything is the song’s concept and indeed the leading voices delivering it. Pull Up Prod’s lyrics are a huge part of what makes his sound unique, though it’s likely to be the second thing you notice among such a colorful and complex, interesting ambiance. His lyrics seem all at once uniquely out there and strangely familiar. They’re accessible in an unexpected way, and the same goes for the whole vibe of the song. It’s a track you might turn to for its cool or stylish production style, but equally for its passionate performances, its intriguing presentation of ideas of dominance, and its overall sense of personality. It’s distant and close by in the same instance. All of which helps “Meed Beatz” Whisper this totally original, fairly incomparable sound right now.
The second time you hear this, those opening bars of music have an immediate familiarity. The space and the chords and the tripped-up, distant and industrial lightness of the beat – all of this has so much personality in itself. Then you get the melodic vocal, the gentle introduction, an entrancing progression, followed by the much higher, more intense vocal, and those same lyrics echoing around you again and again. This whole thing happens once more with a third vocal part that repeats the process but adds a little more detail and a further dynamic. The set-up is mesmerizing yet consistently simple, so your interest is held, and there’s value in the concept and in the fact that the artist felt so strongly the need to create something to draw attention to this issue.
“Meed Beatz” has done a superb job in crafting awesome audio that walks hand-in-hand with the track and its underlying concept. The artist’s performance throughout also holds tight to that compelling element of intrigue and deep thought, whilst adding just enough of the unsettling, disjointed darkness to really make sure you’re paying attention. This is one of the year’s most conscious or interesting Hip Hop releases and Well worth exploring.