Freshly released from the upcoming project, People’s Hate introduces the blissfully soulful, gorgeously nostalgic quality and emotive depth of EL2COLD’s sound with lasting style. Featuring a simple, spacious, and creative beat, tripped up and stop-start yet complete with the muffled keys and crackle of yesteryear, the single feels timeless yet contemporary as it brings through a meandering vocal of melody and rap intermittently. The melody in particular is notably unusual, yet it works – long-form and almost freestyle, laying bare a diary-style outpouring of intimacy and loving details, along with a clear level of realness.

EL2COLD Is a young creative hip-hop artist from Indianapolis, Indiana. He grew up listening to hip-hop music from his childhood and was always passionate about making songs of his own. He wants to do something new and refreshing as an artist. The release effectively draws focus to the creative freedom and soulful honesty of EL2COLD in a manner that quickly appeals. You can feel the difference when you listen. Lucky for him that many who want new hip-hop music got his name on their radar and he is making his mark in the industry in an everlasting way.

Strong raps, smooth and quietly confident, fearless melodies, and an overall addictive groove that begs for you to listen more than once. Refreshingly original. The upcoming album is undoubtedly one worth looking into, for the expressive purity and the absolute artistry of the arrangements alike. 

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